Course Development Guide

October 1, 2007

Course Title

Entrepreneurship Awareness

Course Description

This course allows students to discover and determine their entrepreneurial aptitude at an early age. Students will explore the relationship between entrepreneurship, business and marketing skills, creative instincts, self-esteem/discipline, and independence. Career opportunities and pre-employment skills required for success in the areas of business, marketing, and management will also be introduced during this course. Students will develop leadership traits and identify their leadership potential through participation in the DECA student organization.

Contact

Ida Fryhover
Program Specialist
405-743-5473
ifryh@okcareertech.org

OCAS Codes OHLAP Credit Course Length Prerequisites
8353
No
60 Hours

Recommended:
Intro to Business/Marketing (or) Business, Marketing, and IT (Core)

Knowledge and Skills


Discover the different types of entrepreneurial businesses.
Discuss the history of entrepreneurs.
Identify characteristics and skills of successful entrepreneurs.
Identify different types of business ownership.
Identify advantages and disadvantages of business ownership.
Recognize entrepreneurial opportunities.
Explain the purpose of a business plan.
Identify elements of a business plan.
Identify elements of a financial plan.
Identify elements of a marketing plan.
Identify and set goals.
Participate in student organization to develop leadership skills.

Accountability Measures, Assessments, or Evaluation Procedures

Industry Alignments

Curriculum Resources

Exploring Entrepreneurship and Economics,2007, C.L. Greene, Thomson/South-Western
http://www.exploringXtra.swlearning.com
Marketing 2E, 2006, J.L. Burrow, Thomson/South-Western
http://www.marketxtra.swlearning.com
Marketing Essentials,2006, L.S. Farese, G. Kimbrell, C.A. Woloszyk, Glencoe/McGraw-Hill, Woodland Hills, CA.
http://www.marketingessentials.glencoe.com
Marketing Yourself, 2004, D. Ciletti, Thomson/South-Western
http://www.marketingyourself.swlearning.com
Retail Readiness Certification Prep, 2005, Thomson/South-Western
http://www.retailreadiness.swlearning.com
Junior Achievement
DECA
http://www.deca.org
OKCIS (Oklahoma Career Information System)
http://www.okcis.intocareers.org

This Course Found In These Career Majors